Ronja Rövardotter (snm_ronja) wrote in lj_userdoc,
Ronja Rövardotter

FAQ#307 How do I use Google Analytics and Google Webmaster Tools with my journal?

rewrite of

Please note that verification code approval from the search system can arrive after some time (normally less than a day, mostly just several hours). Your account must be available for search systems indexation, in other case the meta-tags will not be found in the code of your journal's pages and you will not be able to verify your membership in the affiliate program.

Google Analytics

Every LJ user regardless of his or her account type can adjust Google Analytics to his or her journal. If you want to implement Google Analytics in your journal or community, you need to use your Google Analytics account. If you do not have one yet, you can read instructions about how to get it here.
Google Analytics functions by having LiveJournal include a small script on each journal page for which statistics are tracked when the user has enabled this feature. The script appears on all pages under your subdomain ( for a user named "exampleusername"). This includes, but is not limited to, your journal, your profile, your friends page, and individual entry pages in your journal (including Friends-only and Private entries). Such personification is enabled by the «web property ID». You can read more about it at Google Support.

LiveJournal automatically implement the tracking code in each page of your journal or community. All you need to do is indicate your web property ID (you get one from Google Analytics) in your Account Settings.
[Implementing Google Analytics]
Implementing Google Analytics
  1. Create a new profile for your journal in Google Analytics account settings, indicating its address in «site URL» field: ([[journalurl]]).
  2. Get a «web property ID»:UA-XXXXXXX-YY.
  3. Go to the «[[gmlitem:/manage/settings/]]» tab of the Account Settings page. If you are implementing Google Analytics for a Paid community, you should firstly switch to the community's account: you should choose this community from the dropdown menu in the «[[gmlitem:web.authas.label]]» field and press «[[gmlitem:web.authas.btn]]».
  4. Enter the web property ID «[[gmlitem:setting.googleanalytics.option]]» and save changes.

You can make sure that the data collection is going on by doing this:
  • Log in to your Google Analytics account.
  • Open the "Reports" section.
  • In the reports list choose "Real time" and then "Browse".
  • Open any page from your journal in the new tab.
  • Go back to the Google Analytics reports and make sure your visit was recorded.

Additional information on how to work with Google Analytics may be found at Google Analytics Support.
If you have any questions or troubles while working Google Analytics, visit Google Analytics forum.

Google Webmaster Tools

You might need Google Webmaster Tools if you want to:
  • Know how your journal are indexated in the seach system and which pages made it to search index.
  • Improve your journal's presentation in search results.
  • Learn which search requests bring users to your journal.
  • Unbloch your journal in search results if it was blocked for some reason.

Additional information on Webmater Tools may be found at Google Support.

[Implementing Google Webmaster Tools]
Implementing Google Webmaster Tools:
  1. Log in to your Google account.
  2. Press «Add site» and enter your journal's address ([[journalurl]]).
  3. On the next page choose «Alternative tools» tab and then «add meta-tag».
  4. Copy the «content» attribute from the field provided. It should look like this: NpZKSK2ATV3LTYIxsX4t78X0L_AI6bIA5BuhOMy4MCM
  5. Paste the «content» attribute on the Account Settings page on the «[[gmlitem:/manage/settings/]]» tab in «[[gmlitem:setting.webmastertools_google.label]]» field and save changes. If you are implementing Webmaster Tools for a community you should firstly switch to the community's account: in the «[[gmlitem:web.authas.label]]» field choose this community from the dropdown menu and then press «[[gmlitem:web.authas.btn]]».
  6. Click «Submit» on the Google Webmaster page. If you receive congratulaations from Google and message «submission successful», you can use the service. If you have pasted the «content» attribute in LiveJournal settings and Google wouldn't sumbit your account, try again in the next several hours.

Additional information on implementing the Webmaster Tools may be found at Google Support.

Privacy policy

Information about the visitor, such as browser statistics, browser referer data, and presumed location based on IP address, is gathered by the script and sent directly to Google Analytics.

Information gathered by Google Analytics and Google Webmaster Tools is governed by Google's privacy policy. All data gathering, data storage, and reports for each journal's Google Analytics are at the Google Analytics website, and are outside of LiveJournal's control.

If you need help locating the Google Analytics Web Property ID or the Google Webmaster Tools meta tag content value, or viewing or interpreting your reports, please see the Google Analytics and Google Webmaster Tools documentation or technical support.

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